"Homeopathy is getting more and more organized with each passing day"

Nishant Jain
CEO
B Jain Pharmaceutical PvtLtd.
"As per the data available on AYUSH Ministry website there are over 2, 46,772 homoeopathy practitioners, 245 hospitals and 6958 government dispensaries. There are 187 homeopath colleges with a capacity to churn out 13,444 homeopaths every year. And, according to the Lancet, Indian homoeopathic market is growing at 25% a year, and more than 100 million people depend solely on this form of therapy for their health care, the popularity of the homeopathic remedies shows no signs of abating," says Nishant Jain, CEO, B Jain Pharmaceutical Pvt Ltd. In an email interaction with Mahesh Kallayil, he shared a positive future vision for homeopathic industry in India.

Can you please provide an overview on B Jain Pharmaceuticals?

B. Jain Pharmaceutical came into existence in the year 2010, and we have consistent growth of 25-30 percent (Year on Year). And in a span of less than 7 years, B. Jain has Pan India presence with a diversified network of more than 250 dealers/distributors and exporting homeopathic medicine to more than 35 countries. A cumulative experience of more than 50 years in serving the Homeopathy through publishing house and a sheer dominance in the homeopathic book market with 85% share greatly helped the organisation in winning the trust of all the stakeholders and serving the market with quality products. B. Jain is proud to be the only homeopathy company in Asia with Indian GMP, Health Canada, and ISO 90002008 and audited by NSF Pharma Biotech all at the same time. Under its expansion plans, B. Jain Pharmaceutical has recently entered into the personal care industry under the brand name Omeo.

Could you also tell us about the research activit ies and facilities at B Jain Pharmaceuticals?

The R & D Department of B.Jain Pharmaceuticals is the backbone for the quality we stand by, and it is focused on conducting clinical trial studies for new products and services, developing new products, and improving the existing product line. Only when an accelerated stability report is cleared, products are launched in the market. So, each product coming out of B.Jain pharmaceuticals is a tried and tested which makes it efficacious and safe.

What do you see the company’s competitive edge?

B.Jain is the first Asian homeopathic pharmaceutical company to be NSF audited. NSF is an accredited independent third party certification body. NSF Pharma's biotech division conduct audits for pharmaceutical firm as per USFDA guidelines. It is one of the strictest audits for any OTC medicinal product to be sold in U.S; be it of allopathy, homeopathy, or any other science. Besides, all medicines are prepared from authentic herbs and chemicals. Also, we have our own farms where herbs are grown in right environment & condition. Consequently, we are exporting medicines to more than 25 countries. Moreover, B.Jain's recently launched personal care range is free from SLS and Paraben and it offers the vast benefits of Homeopathy.

How do you account for Homoeopathy as an industry? How would you describe the current scene of Homoeopathy industry from a global perspective?

Homeopathy is getting more and more organized with each passing day. There are more than 375 manufacturers of homeopathic medicines in the country, but there are only a few professional players who are stick to strict quality norms. As far as sale is concerned, it was very challenging till now as medicines could be sold only via homeopathic pharmacies. Now, as per Government's new policies, license holders of allopathic medicines can also sale homeopathic medicines from their counters and this initiative will give a great push to the industry in future. According to Assocham’s report the current homeopathy market in India is estimated to be around Rs12.5 billion and its size in the global market has gone up to Rs135 billion. France, is the largest market in the world with an estimated worth of Rs. 45 billion. The scenario is going to change completely, and I'm hopeful that market will grow as imrpved availability will make a lot of difference.

As far as global perspective is concerned, Homeopathy has been already recognized as one of the most popular CAM (complementary and Alternative Medicine). As per the reports of WHO, Homeopathy is one of the most commonly used forms of herbal medicines. There is a large market for homeopathic products around the world. For example, in 2008, Australia spent 7.3 million US dollars on homeopathic medicines; France spent more than 408 million; Germany 346 million and the United Kingdom more than 62 million US dollars. In the United States, adults spent 2.9 billion US dollars on homeopathic products in 2007. So, overall all perspective and figures indicate that Homeopathy is growing and is bound to grow more.


Tell us where the Homoeopathy industry stands in the Indian landscape today? What are the challenges for a Homoeopathy manufacturer in India?

As per the data available on AYUSH Ministry website there are over 2, 46,772 homoeopathy practitioners, 245 hospitals and 6958 government dispensaries. There are 187 homeopath colleges with a capacity to churn out 13,444 homeopaths every year. And, according to the Lancet, Indian homoeopathic market is growing at 25% a year, and more than 100 million people depend solely on this form of therapy for their health care, the popularity of the homeopathic remedies shows no signs of abating. One of main challenge has been availability of homeopathic medicines and sales of homeopathic medicines restricted only to homeopathic pharmacies which are unlike Ayurveda, Unani or Naturapathy, but now with a change in the law we are really looking forward to overcome this challenge as Government has permitted the sale of homeopathic medicines from allopathic counters, too.

How has the GST impacted the Homoeopathy industry?

The sales got badly hit as there was lot of confusions over which product/category falls under the particular slab, and the entire industry is struggling with this chaos. Fortunately, some revisions were made later and now things seem to be coming to normalization. In the long-run, there is no doubt that GST is very much beneficial for the industry.

There are lots of myths and misconceptions about homoeopathy. As a top player in homoeopathy manufacturing, how will you address these claims?

All the principles of homoeopathy are based on robust logic and experimental data. Various myths like Homeopathy have slow effects and it's only to treat chronic disorders are just fabricated, and absolutely myths. Homeopathy gives very fast results but the medicine should be based on homeopathic principles of Simillumum. Homeopathy is not only good for chronic, but even acute disorders like cough, fever, pain etc. Renowned IIT Physicist, Dr. Jayesh Bellare who carried out experiments with high dilutions of homeopathic medicines and found that even at higher dilutions to the extent of 1000C, the dilution carries the properties of the original substance. There are many such research studies being carried out all over the world in the present times.

Can we have your take on government policies to support homoeopathic manufacturing in India?

In this time when Health status of the country is a major concern Govt. is trying to uplift alternative medicines - all sciences under AYUSH are being promoted so as many people can get benefitted and can get affordable medical care. Govt. is opened many homeopathic dispensaries in past 5 years and this step will make homeopathy more in reach of layman. In this time of antibiotic resistance in India homeopathy shall be a next option for people to choose from. Govt. has been very supportive seeing the benefits brought about by homeopathy. Also, the latest changes in Schedule K of Drug and Cosmetics Act is a welcome step which has been approved only by support form Govt. Ministry of AYUSH has provided overwhelming support to bring and implement these changes which will opens up a new untapped area for homeopathy as a whole. The most crucial change is to allow the sale of homeopathic medicines from allopathic counters.

As a homoeopathy manufacturer, what are your views on 'Make in India' initiatives?

The company wants to promote the dream of Make In India to increase the global export of Indian homeopathic products in the world by increasing the share of Indian homeopathic medicine in the world market. As it is clear that market of homeopathic medicine is sharply increasing worldwide we need to excel in the production of medicine on International standards to promote Make In India products worldwide. I would call the belief that “german medicines” are better has to be changed as India has capability to produce homeopathic medicines of highest quality and at par with any international standard. Even, as per the studies of WHO, Homeopathy is one of the most commonly used forms of herbal medicines. There is a large market for homeopathic products around the world. For example, in 2008, Australia spent 7.3 million US dollars on homeopathic medicines; France spent more than 408 million; Germany 346 million and the United Kingdom more than 62 million US dollars. In the United States, adults spent 2.9 billion US dollars on homeopathic products in 2007.

What are your thoughts on integration of convent iona l medicine and alternative medicine?

I would say that's the need of the hour. As every science has its own scope of limitations and people should get the best of all pathies and they should have the right and informed choice to choose from. If all alternative system of medicine can be brought together at one platform the disease burden on society can definitely be decreased.

How do you see Homoeopathy in India in the year 2020?

Homeopathy is bound to grow with the number of patient database using homeopathy is increasing as people want safer options for treatment for sure. It can also play an important role in dealing epidemics with substantial rate of success, and will emerge as best remedy for allergies.

What are the next steps for B Jain Pharmaceuticals?

We are working to extend our outreach in India and as well as in the global market. We are also bringing out more products and medicines for lifestyle disorders. Our personal care range is already getting a good response as more and more people these days prefer to use safer cosmetics and personal care products.

Please elucidate on RadarOpus and its significance in Indian homoeopathy market?

RadarOpus homeopathic software is unique - a Single Intuitive Interface for homeopaths that includes Repertory, MateriaMedica, Patient Files. There's even a built-in webbrowser! All the essentials combined in a single homeopathic software program.